About Snowbirds
Fastighets AB SNÖFÅGLARNA - OUR VISION.
Snowbirds shall work to create an attractive
situation and development for the shareholders. This is the highest
priority for the companies present and future ventures. Our guests
shall constitute the "backbone" of our economy with exception of
the share-capital that the shareholders contribute with. The guest
shall therefore be taken care of carefully but there should still
be a clear difference between shareholders and guests in order to
entice guests to become shareholders. The development of existing
estates shall be prioritised and at the same time we will be
considering establishing ourselves in other countries. This is not
to jeopardize our current enterprise. The principle shall rather be
that through a well being enterprise in Spain create new
opportunities for our shareholders.
Our target group is divided into two segments:
- The shareholders: Highest priority. We must create a feeling,
where the board of directors in a higher degree than before is seen
as catering to their interests. Our target group is divided into
three areas of interests, these are sunbathers, golfers and
long-timers. Our arrangements must be focused on these areas of
interest. The renting out of houses must not interfere with our
commitment according to the share-certificate. The current system
is to be reviewed. The goal is to both guarantee our commitment in
accordance to the share-certificate as well as an adjustment to the
market. Parts of the estate (houses) shall be improved and reserved
for shareholders.
- Guests We shall create a modern, comfortable and price worthy
establishment that is attractive to people of all ages. The
difference between being a guest and a shareholder shall be clear
without the guests feeling discontent about quality and service. It
should rather entice guests to become shareholders.